Reach homeowners who have just listed their home for sale, will shortly be selling and then moving to new housing (Pre-Movers). First In Home offers weekly homes just listed on the market and properties in escrow with projected sales dates (Sales Pending).
Our Pre-Mover data is compiled from a multitude of “Homes for Sale” listings (newspaper and online listings) and “for sale by owner information” from local newspapers and other public records across the country. Proprietary models that factor individual market characteristics for determining projected sale date are utilized.
The asking price for the home being sold is selectable and this is an excellent predictor of the type of new home being purchased. Over 60% of all records have a full name and ALL FORECLOSURES HAVE BEEN REMOVED FROM THIS FILE.
Pre Mover data is sought by companies whose products and services are needed prior to a new home owner moving – whether it’s carpeting or blinds; painting, appliances, bathroom fixtures or a host of other products.
During this stage, consumers sign up for lawn care, pool care, and pest control. They have an immediate need for TV service, phone/internet services, home electronics, moving/relocation services, etc. to set up their new lives in their new location.
Consumers spend significant amounts of money prior to relocating — moving services, furniture, appliances and home improvements. They are also selecting consumer services – banks, insurance, & communication. Now is the time to reach them. Now is the time when they will spend more money on products & services in the next 6 months than they will in the following 3 years!
STAY AHEAD OF YOUR COMPETITION BY REACHING PRE MOVERS FIRST!
1,350,000 Total Universe
100,000 Weekly Hotline Homes On Market
475,000 1 Month Homes On Market
1,350,000 3 Month Homes On Market
100,000 Weekly SALES PENDING
100,000 Weekly PROJECTED SALE DATE
COUNTS LISTED ARE AVERAGE HOTLINE QUANTITIES
GENDER 50% Male/50% Female
SOURCE Newspaper, On-line, For Sale By Owner listings, Compiled lists
SPECIAL INSTRUCTIONS Sample mail piece required with order.
|Asking Price||Dwelling Type|