The New Homeowner Hotline is designed to put your offer and brand in front of a consumer market in the midst of a “life style change”.
New Homeowner Hotline is a one-of-a-kind database:
- Multi-Sourced and compiled from deeds at the town and county level
- Powered by leading data content providers to the real estate industry
- Added hygiene and match processing for greater deliverability and accuracy
- Added demographic selections for greater targeting capability of your prime mail and telemarketing prospects.
This segment of the population will spend more money on goods and services in their first six months of owning a home then most established homeowners (non-movers) spend over several years of homeownership. Once in their new home, this consumer is likely to spend money on products and services such as: financial, insurance, accounting, health services, home improvements, home security, home entertainment, landscaping, children products, restaurants, delivery, fast food, supermarkets, retail stores, etc. The list of industries enjoying success by incorporating new homeowner programs into their marketing mix is quite diverse.
The new homeowner program provides businesses with new prospects weekly, or monthly thereby establishing early brand visibility and reaching the New Homeowner before the competition.
Selects include: Purchase amount, Mortgage amount, Lender, Dwelling type, Gender, Ethnic, and Telephones.
STAY AHEAD OF YOUR COMPETITION BY REACHING NEW HOMEOWNERS FIRST!
|75,000||Weekly Hotline New Homeowners|
|320,000||Monthly Hotline New Homeowners|
|940,000||3 Month Hotline New Homeowners|
|3,400,000||12 Month New Homeowners|
COUNTS LISTED ABOVE ARE BASED ON AVERAGE HOTLINE QUANTITIES
|Gender||60% Male/40% Female|
|Source||Deed data on the county level|
|Special Instructions||Sample mail piece required with order|
|DWELLING TYPE||LENGTH OF RESIDENCE|
|HOME EQUITY (LTV)||LENDER|
|TELEPHONE NUMBERS APPENDED||EMAIL ADDRESS- APPENDED|